Collateral Development

Business cards and brochures are the basics. Additional collateral can provide meaningful ways to connect with your patients. Things like physician profiles, procedure descriptions, announcements of new locations and FDA mandated communications can all be useful tools to your practice.

MY Medical Marketing is skilled at building collateral pieces specifically for medical practices. Whether your collateral is intended for patients or referring physicians, we know what’s important and how to craft a piece to be effective for your practice.

Examples of our work are below. Click on the image to expand the view.

8.5″ x 11″ sell sheet developed for a pain management practice. Was designed to be distributed to potential referring physicians (Primary Care Physicians) to hit on three major points:

1. Addressing PCP needs of having a resource for opioid/medication management

2. Sharing a new innovative solution the practice was offering for the treatment of spinal stenosis.

3. Educating potential referring sources the different patient types the practice treats.

4.25″ x 5.5″ double-sided script pad developed for a physical therapy practice. This piece was designed to distribute to referral sources.

8.5″ x 11″ sell sheet for Cyberknife treatment of Trigeminal Neuralgia. Promotion of dual consult and introduction of physicians to show efficient and effective treatment.

8.5″ x 5.5″ double sided post card for potential referring physicians. Highlights conditions treated. Provides physician bios and practice location information.

Ready to learn more about MY Medical Marketing and take the next step?